high cost in delivery, delivery very long, confusing return policy, lack of some
payment methods, descriptions and pictures of unsatisfactory products, among other reasons.
We can use some strategies to reverse these carts as:
Deals Free Shipping
The benefits encourage the checkout. Apply gratuity for a minimum purchase value,
so the customer ends up buying a little more to be benefited.
Fast and efficient delivery
Meet delivery time is one of the factors that make the customer remember your store. In some
cases the customer does not mind paying more since you receive the product in the specified period.
Return and exchange policies
This information should be clear and easily accessible. Spread them in the store, in their institutional pages,
with links at the top and bottom.
Payment Methods
Provide multiple online payment options.
Product Pages
Have available a detailed description of the characteristics of the product, if possible complements this
information with photos, videos and texts.
Recovery Sales
Offer some benefit as a gift or discount for that customer who visited his store, but
abandoned the purchase. This may effect the purchase, once the products have been chosen.
These shares represent less effort than investing in winning a new client for a new sale.
Discount Coupon
Offer a discount coupon for the customer who abandoned the cart, so you will be encouraging the
realization of a new request, since he's already interested in the products of his shop.
Real-time monitoring
tool Some allow monitoring of real-time customer, where you can customize the
service according to the customer's profile and preferences. So when the client
is giving up the purchase can offer discounts through a "pop up", differentiated freight, or
any other incentive to hold the client at the time of checkout.
Request a proposal for the development of a Virtual Store
Source: ecommercenews
