The challenge of e-commerce is to reverse the access to shopping, after all, the store invested to attract customers
and the goal is to win the time of sale, so getting the return on investment. Unfortunately, many
visit the store, access product pages and departments, but only insert the selected items
to shopping cart and then abandon the purchase and leave the store.
First, in addition to strategies that the merchant can use to convince the customer to buy, there are features that are essential in the shopping cart page to obtain high conversion, each step must be intuitive and easy to streamline the process, favoring closure the application. The focus is in cart purchase, the design should not contain elements that can make the user's focus, however, should encourage the end of this stage, the "Checkout" button should be highlighted. Provide care options on this page, preventing the client leave the cart page, show the telephone, email or contact primarily an online service, on the same screen. The calculation of shipping in the basket is extremely important as it is one of the reasons that generate the most dropouts. Offer different options
of delivery for the customer to choose the most convenient.
To avoid abandoning shopping carts on the show virtual store all stages of the application, avoiding questions. The icons of payment, including credit cards that the store accepts links to products, pictures of items, and information such as delivery should be well highlighted. The client should under no circumstances withdraw from the purchase due to lack of information.
The Linemidia develops, configures and customizes the Virtual Store for your company or business.
Additionally, we offer support and guidance to choose which option is most suitable for your type of business.
